Joining the 2024 Paris Summer Olympics and the Flame Bearers, celebrating women athletes changing the Sports Industry. This year is the first Olympics with gender parity. And it’s only fitting to have a conversation with Jamie Mittelman, Founder of Flame Bearers. Jamie doesn’t want to tell the stories of these trailblazing female athletes. No, she wants to empower these women to share their stories by telling them in their own words.

Media coverage of women athletes represents just 15% of sports coverage. Of that 15%, the majority ‘look just like me’ as Jamie says…white and able-bodies from the global north. Jamie and Flame Bearers is on a mission to change that by also telling stories of brown and black, LGBTQ, and women and girls with disabilities. Providing diverse role models so that little girls know that they can do it too. The first media production company dedicated to ‘elevating the best women athletes in the world’, Flame Bearers has worked with over 135 Olympians and Paralympians from 65 countries.