Franchise Building with Max Brallier
Description
Max Brallier couldn’t make a breakthrough as an author until he decided to write the stories he would’ve wanted to read as a kid. The result was the 10 million-selling zombie apocalypse saga ‘The Last Kids On Earth.’
The series became so popular it spun off into an Emmy-winning Netflix series which features Max’s childhood hero and Star Wars icon – Mark Hamill, who turned out to be everything the lifelong Luke Skywalker fan hoped he would be.
Max continued his franchise building with a video game and a toy line inspired by the books, and has had success beyond his wildest dreams. In this episode, he shares how he did it all.
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Created & produced by Podcast Partners: www.podcastpartners.com
United States
