Complacency can creep into even the strongest B2B partnerships. This episode shares practical ways to keep long-term relationships fresh, valuable, and resilient—without changing your core product. From proactive reviews and co-created thought leadership to milestone moments and small human gestures, you’ll learn how to spark momentum your clients can feel and measure.

We also explore a “Disruptor Day” exercise to out-innovate yourself, reduce friction, and design micro-surprises that remind clients they’re seen and valued. Through the lenses of goals, fears, and energy, you’ll see how to turn satisfaction into advocacy.

Press play to protect key accounts and strengthen partnerships—and don’t forget to subscribe, share with your team, and leave a review with one change you’ll try this quarter.

Resources Mentioned:
Experience Investigators Website -- https://experienceinvestigators.com

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