Dave and Shannon kick off episode 691 on National Handbag Day, segueing from Shannon’s experiment that grew into selling 7,000 handbags and nearly $4M in revenue. He explains how handbags taught him the power of emotional selling and confidence-driven purchases. The conversation pivots to ChatGPT “tasks” (automations) that perform timely research and send results—born from Dave’s football-pick workflow—and expands to examples like weekly industry briefings, sponsor invoicing reminders, and Apple Shortcuts/Zapier/IFTTT integrations to reduce friction and beat procrastination by starting work for you.

They broaden the lens to AI’s impact on creative industries: gatekeepers vs. discovery, parallels to self-publishing in books and indie music, and the rise of AI actors. Their stance: embrace the new tools, accept pros and cons, and focus on execution and curation. A Masterclass sponsor read reinforces continuous learning. They close by inviting listener feedback and reviews (with a MacBook giveaway) and sign off for the weekend.

• 00:00:00 Business Brain – The Entrepreneurs’ Podcast #691 for Casual FridAI, October 10, 2025
  
  
  
  • 00:01:00 October 10th: National Handbag Day
  
  
  
  


• 00:01:52 ChatGPT Tasks to stay on top of your projects
  
  
  
  • IFTTT
  
  
  • Zapier
  
  
  • Apple Shortcuts
  
  
  • Morning Briefings – then create the LinkedIn post to present me as a thoughtleader in the industry
  
  
  • Reminders for focus
  
  
  • And more…
  
  
  
  


• 00:09:04 SPONSOR: MasterClass. Right now, our listeners get an additional 15% off any annual membership at MasterClass.com/BUSINESSBRAIN


• 00:10:54 More automations


• 00:13:32 AI and the dying, legacy movie industry
  
  
  
  • Sora Video Creator
  
  
  • Self-publishing with Vellum
  
  
  
  


• 00:15:32 The changes in the music industry…What’s next?
  
  
  
  • Solving the music discovery engine
  
  
  
  


• 00:21:04 Business Brain 691 Outtro
  
  
  
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