From Clicks to Conversions with Ethan Monkhouse
Update: 2025-07-24
Description
In this episode, Ethan Monkhouse breaks down how creators and marketers can stop chasing attention and start driving action. As the founder of NAVIRO and a behavioral systems strategist, Ethan shares how AI is unlocking hidden patterns in audience behavior and why tracking intent beats chasing impressions. We talk about how creators can leverage small, high-intent audiences to generate outsized revenue — and why your biggest fans might not even be following you yet.
Listeners will walk away with insights on:
- Why intent is more powerful than attention
- How to engineer content for shareability and relatability
- The role of personality types and pattern interrupts in driving engagement
- Ethan’s favorite automations that save hours each week
- How to turn qualitative fan data into measurable revenue impact
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