Have you ever felt trapped behind your business, afraid to let your true self shine through? In this eye-opening episode, we sit down with Toni Brown, a brand strategist and designer who helps women of color build powerful personal brands. Toni shares her inspiring journey from hiding behind her work to embracing her authentic self and empowering others to do the same.

Important Links: 

1. The Brown Way To Money Academy is Open! Financial Indpeendence  for Women of Color is here >>> www.themoneymindsethub.com/brown
2.  Toni's gift for you Personal Brand Checklist use the code "empire", along with this link for them to leave a review of the download.
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4. Follow Alejandra Rojas on LinkedIn>>> www.themoneymindsethub.com/LinkedIN
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With raw honesty, Toni reveals the pivotal moment when she realized that her clients weren't just drawn to her portfolio, but to her unique personality and experiences. This revelation sparked a profound shift in her approach to branding, leading her to focus on personal branding as a way to help entrepreneurs break free from their self-imposed limitations.

Key Insights:

• The evolution from one-off design projects to comprehensive brand strategy
• How personal life changes can catalyze business transformations
• The importance of investing in yourself and your business skills
• Designing for your clients' future selves, not just their current reality

Breaking Free from the Corporate Mindset

Toni candidly discusses the challenges she faced when transitioning from a corporate job to full-time entrepreneurship. She emphasizes the shift in mindset required to view her work as a sustainable business rather than a side project. This transition forced her to confront her fears around money and investing in her own growth.

The Power of Personal Branding

As Toni eloquently puts it, "Personal branding allowed them to break out." She explains how embracing personal branding can help entrepreneurs, especially those in their 40s and beyond, to rediscover themselves and create a business that truly reflects who they are.

Designing for the Future

One of the most powerful insights Toni shares is her approach to client work. She encourages entrepreneurs to "look at where you want to be" rather than focusing solely on their current situation. This forward-thinking strategy allows her to create branding that supports her clients' future goals and aspirations.

As you listen to this inspiring conversation, you'll gain valuable insights into the world of personal branding and the transformative power of authenticity in business. Toni's journey serves as a beacon of hope for aspiring entrepreneurs, proving that embracing your true self is the key to building a thriving, fulfilling business.

Ready to step into your authentic power and create a brand that truly represents you? Tune in to hear Toni Brown's full story and discover how personal branding can revolutionize your entrepreneurial journey.