DiscoverEarned: Unlocking the Power of the Creator EconomyFrom Creator to Co-Founder: Jess Hunt’s REFY Journey from CreatorIQ Connect Europe
From Creator to Co-Founder: Jess Hunt’s REFY Journey from CreatorIQ Connect Europe

From Creator to Co-Founder: Jess Hunt’s REFY Journey from CreatorIQ Connect Europe

Update: 2025-07-08
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In this inspiring session at CreatorIQ Connect Europe, REFY co-founder Jess Hunt shares her evolution from creator to entrepreneur and unpacks how authenticity, community, and creator collaboration have been central to the brand’s rapid growth. From launching top-performing products with real-time feedback from REFY’s creator community to building long-term, trust-based partnerships, Jess offers a behind-the-scenes look at how REFY balances brand storytelling with performance. You’ll walk away with tangible insights into scaling a creator-led brand, driving impact through UGC, and fostering meaningful creator relationships that go beyond the feed.


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From Creator to Co-Founder: Jess Hunt’s REFY Journey from CreatorIQ Connect Europe

From Creator to Co-Founder: Jess Hunt’s REFY Journey from CreatorIQ Connect Europe