From Narrow to Specific: How Focusing on Your Ideal Target Audience Will Boost Your Sales with Dean Jackson and Joe Polish - I Love Marketing Episode #454
Update: 2023-04-18
Description
The importance of selecting the right leads to generate, and targeting a specific market.
If you'd like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com.
Here's a glance at what you'll Discover from Dean and Joe in this episode:
- Breakthrough DNA: 8 Profit Activators You Can Trigger In Your Business Right Now
- Selecting and converting the RIGHT leads
- Selecting vs. Being Selected
- Differentiation between visible prospects (e.g. chiropractors) and invisible prospects (e.g. people who just hurt their back)
- How Proctor and Gamble targets and segments their market
- Narrowing and getting specific on a target audience and getting repeat business
- The definition of marketing and what to do to be more effective at it
- Invitation to the upcoming I Love Marketing Meetup
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