In this episode, Ciaran sits down with Lisa Boissel, CEO of Miss Jones Group, to uncover her bold journey from Dublin’s nightclub scene to owning and scaling one of the UK’s most influential networks for personal and executive assistants.

Lisa shares how she spotted a gap in the PA community, took the risk of acquiring Miss Jones during COVID, and leaned into tech and AI to modernise the business. From event planning stress to leadership growth, this conversation is packed with real-world insights for anyone navigating entrepreneurship, acquisitions, or community building.

🎯 Key Takeaways:

• Lisa transitioned from nightlife to entrepreneurship with no formal business background

• She saw an opportunity in the PA & EA space and turned it into a thriving network

• Acquiring Miss Jones during COVID was a high-stakes move rooted in conviction

• Technology and AI have become essential to business operations and customer service

• Community-building and strong relationships remain core to her event planning approach

• Lisa prioritizes hiring people who are eager to grow with the business

🔥 Memorable Quotes:

“You can always go back and get a job — so take the risk.”

“I always trust my intuition on things.

“I want them to grow with the company.”

⏱️ Chapters:

00:00 – Intro to Lisa’s Journey

01:25 – From Nightclubs to Business Ownership

05:44 – Spotting the Gap in the PA Market

07:28 – Growing the Miss Jones Network

09:48 – Using Tech to Scale

11:57 – The Challenges of Tech Development

17:48 – AI Integration for Customer Experience

19:25 – Buying Miss Jones During COVID

23:25 – Navigating Event Planning Stress

25:10 – Building a Strong Team

30:21 – Expanding into New Markets

32:47 – Advice for Aspiring Entrepreneurs

34:28 – Lisa’s Vision for the Future

🔍 Keywords:

entrepreneurship, scaling a business, women in business, event planning, community building, PA network, acquisition, business technology, AI in business, startup growth, SME success

Hosted on Acast. See acast.com/privacy for more information.