From Scottsdale to South Florida: Building a Brand That Stands Out - EP 20
Description
In this episode of The Krinzman Property Playbook, host Matthew Krinzman chats with broker Lauren House about moving markets, building a brand, and staying grounded in a fast-paced real estate world. Lauren shares how she navigated the transition from Scottsdale to Miami, built a referral business from scratch, and why personal connection still trumps social media clout. From cold calling to condo hotels, Lauren’s journey is all about authenticity, grit, and growth.
🎧 Hosted by: Matthew Krinzman
👤 Guest:🏡 Lauren House – Real Estate Broker | Arizona & Florida
⭐ Guest Bio:Lauren House is a dedicated real estate advisor with Real Broker LLC, specializing in the Scottsdale – Phoenix metro area. Later on, she obtained her Florida real estate license at the request of a VIP client and expanded her business to Miami. Over nearly a decade in the industry, she has closed 77 transactions totaling over $63 million. In addition to her real estate success, Lauren is the founder of two multi-million dollar business ventures.
💡 Key Topics Covered:
✔️ The truth about Miami’s real estate scene
✔️ Cold calling tips from a recovering introvert
✔️ Social media’s role—and limitations—in real estate
✔️ Choosing the right pre-construction for your client
✔️ Setting boundaries with clients and pricing right
📇 Connect with Lauren House:
🌐 Website → https://www.laurenmhouse.com/
📘 Facebook → https://www.facebook.com/laurenhouserealtor
📷 Instagram → https://www.instagram.com/laurenmhouse
📇 Connect with Matthew Krinzman:
📘 Facebook → https://www.facebook.com/MatthewKRealEstate/
📷 Instagram → https://www.instagram.com/theekrinz/
🔗 LinkedIn → https://www.linkedin.com/in/matthew-krinzman-4780523/
🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!
⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com/