DiscoverGlassix SpotlightFrom Support to Strategy: Jacob Eells on Redefining Customer Experience Leadership
From Support to Strategy: Jacob Eells on Redefining Customer Experience Leadership

From Support to Strategy: Jacob Eells on Redefining Customer Experience Leadership

Update: 2025-01-23
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In this episode of The Glassix Spotlight, we’re joined by Jacob Eells, an award-winning CX leader and Customer Support Manager at CareScribe. With over eight years of experience spanning customer support, coaching, and digital learning, Jacob has built a career dedicated to creating exceptional customer experiences that drive both business success and team motivation.




Jacob’s approach combines empathy, technical expertise, and data-driven strategies to transform customer interactions into meaningful connections. As a certified CX professional, he brings unique insights into journey mapping, process improvement, and fostering team cultures that prioritize emotional intelligence and innovation.




In this episode, we explore:


• Jacob’s journey from technical support to CX leadership and how his experiences shaped his customer-first mindset.


• The role of empathy in creating meaningful customer connections and why emotional bonds are vital for driving loyalty.


• Jacob’s innovative coaching strategies to empower teams and align employee growth with customer satisfaction.


• How data-driven insights inform CX improvements and streamline processes for better outcomes.


• The evolving landscape of CX and customer support, and what Jacob sees as the next big challenges and opportunities.


Whether you’re a CX professional, team leader, or someone passionate about elevating customer experiences, Jacob’s story offers actionable insights and inspiration to take your approach to the next level.



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From Support to Strategy: Jacob Eells on Redefining Customer Experience Leadership

From Support to Strategy: Jacob Eells on Redefining Customer Experience Leadership

Glassix