DiscoverBeauty Business BreakthroughsFrom Utility Closet to CEO: How Iysha Built a Beauty Empire One Service at a Time
From Utility Closet to CEO: How Iysha Built a Beauty Empire One Service at a Time

From Utility Closet to CEO: How Iysha Built a Beauty Empire One Service at a Time

Update: 2025-06-24
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🎧 Episode Description:

In this powerful minisode of Beauty Business Breakthroughs, Shara sits down with LUTS Academy alum Iysha Selby—a licensed esthetician whose journey from overwhelmed and underpaid to confident and in-demand will light a fire in anyone sitting on the fence. Iysha shares how she went from working a full-time day job and hustling nights in a makeshift suite to running her own 5-room beauty studio, mentoring others, and earning thousands a week—all by betting on herself and saying yes to education that actually worked.


You’ll hear:

💥 The moment she realized one service could replace her 8-hour workday

📈 How teeth whitening became the foundation of her booming business

📣 Why adding services unlocked a whole new client base

💡 What shifted in her mindset—and her income—after joining LUTS

👑 And the advice she wishes someone gave her before she started


If you’ve ever doubted your next move or feared going all in—this is the sign you’ve been waiting for.


➡️ DM “success” to @luxebeautyandbodyco on Instagram to get the roadmap that changed everything for Iysha (and could for you too).

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From Utility Closet to CEO: How Iysha Built a Beauty Empire One Service at a Time

From Utility Closet to CEO: How Iysha Built a Beauty Empire One Service at a Time

Shara Gabaldon