DiscoverThe WorkbenchFrom Zero to National Turf Brand in 3 Years
From Zero to National Turf Brand in 3 Years

From Zero to National Turf Brand in 3 Years

Update: 2025-12-09
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Discover the real playbook that powered a synthetic turf franchise to 39 locations and millions in revenue.

Learn how to get high-ticket customers, scale nationally, and why raising capital first changed everything.

Unpack the Waterloo Turf journey in this episode of The Workbench podcast.

The Workbench is brought to you by LeadTruffle. LeadTruffle helps local businesses turn website visitors and missed calls into paying customers with 24/7 AI-powered text messaging. 



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From Zero to National Turf Brand in 3 Years

From Zero to National Turf Brand in 3 Years

The Workbench