"How to make your content visible in a voice and AI-driven search world."This session explores the fast-evolving field of Generative Engine Optimisation (GEO); How AI assistants, conversational agents, and generative search platforms are reshaping discoverability. You’ll learn what AIO (Artificial Intelligence Optimisation) really means, how GEO builds upon SEO, and what you can do today to prepare for tomorrow’s search landscape.Session OverviewBy the end of this session, participants will:Understand how AI-powered search differs from traditional search.Learn the principles of GEO and AIO (AI Search Optimisation).Apply techniques to improve visibility in AI-generated results.Build a future-ready content optimisation plan for AI-driven discovery.For more webinars like this, visit Cambridge Marketing College http://marketingcollege.comFor more content like this, visit Neil Wilkins Online https://neilwilkins.online/category/metaverse-marketing/Subscribe to the Neil Wilkins Podcast https://podcasts.apple.com/us/podcast/neil-wilkins-podcast/id1327913887