#299 Drive | This episode is from Drive 2025, our 2 day in-person event for B2B marketers in Burlington, VT. Our first speaker was Sangram Vajre, Co-founder and CEO of GTM Partners and expert in GTM strategy. He shared a great session on building a repeatable GTM Operating System for sustainable growth, offering insight from 100 companies on what separates teams that scale from those that stall.

Head over to exitfive.com/drive to join the waitlist for Drive 2026 and be the first to know when tickets go on sale.

Timestamps

• (00:00 ) - – Intro from Dave
  


• (02:08 ) - – Sangram’s background + setup
  


• (04:08 ) - – What GTM really means
  


• (11:03 ) - – The 3 stages of GTM maturity
  


• (11:28 ) - – Why NRR is the key metric
  


• (20:08 ) - – The “boring marketing” advantage
  


• (26:43 ) - – How to say no and prioritize
  


• (28:43 ) - – Why GTM alignment beats tactics
  


• (32:43 ) - – Building your GTM Operating System
  


• (35:03 ) - – Q&A: GTM alignment, discovery, growth

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