Gamification to make the green behavior change fun!
Dr. Kerstin Oberprieler is Co-founder and CEO of Pentaquest, a company specialized in behavior change and gamification. Her approach reaches far beyond the usual points, badges and leaderboards, and she presents several examples how she has used gamification to encourage sustainable behavior. For instance, she has created the world deepest bin:
Another example is the Bottle Bank, which encourages people to insert their used bottles by creating a gambling machine experience:
Total run time 11:30 minutes
Speakers: Kerstin Fischer (host) & Dr. Kerstin Oberprieler (guest)
Intro text is spoken by Christian Sollberger, https://www.speech-academy.com/
Intro music created by sscheidl from Pixabay
Outro music: Nature Documentary - GEMAfreie Musik von https://audiohub.de