In this conversation, Sam Varner interviews Loreta Tarozaite, a communications expert, about the importance of effective communication in business. Loreta shares her experience working with executives and business owners to improve their communication skills, particularly in the context of video content.

They discuss the challenges of miscommunication, language barriers, and the need for clear and authentic communication. Loretta emphasizes the power of video in building trust and connecting with audiences, and provides tips for getting comfortable on camera. They also touch on the potential impact of AI on video content and the importance of maintaining human connection.

In this conversation, Loreta and Sam discuss the importance of being authentic and relatable in video content creation. Loreta shares her experience of overcoming perfectionism and the fear of making mistakes in her videos. They emphasize the need to push past the fear and just start creating content, using the tools and resources available.

To connect with Loreta further she can be reached at Loreta@loreta.today

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