DiscoverMorning BriefGlobal E-Commerce, A Tougher 2026
Global E-Commerce, A Tougher 2026

Global E-Commerce, A Tougher 2026

Update: 2025-12-29
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Global e-commerce is entering a more demanding phase with platforms having to deal with higher costs, tighter margins, tougher competition, and growing pressure to show not just scale, but sustainability. Poonam Goyal, Senior Equity Research Analyst, Bloomberg Intelligence  tells us how companies intend to navigate this landscape and the companies better able to deal with the challenges ahead.

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Global E-Commerce, A Tougher 2026

Global E-Commerce, A Tougher 2026

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