Andrea Waltz doesn’t just teach people to embrace rejection—she embodies it. In this episode, we sit down with the co-author of the enduring bestseller Go for No! to explore the bold mindset shifts behind her work, the 25-year legacy of a powerful little parable, and what compelled her and husband Richard Fenton to finally write a sequel.

This isn’t just a conversation about sales. It’s about risk, courage, creativity, and the emotional grit it takes to do work that matters. Whether you’re an entrepreneur, a writer, a solopreneur, or a professional in transition, Andrea’s insight will nudge you to rethink your relationship with failure, and maybe even chase a few more no’s yourself.

👉 Tune in to hear the behind-the-scenes origin story of Go for No!, how fiction became a powerful teaching tool, and why mindset, not tactics, is what really gets in the way of meaningful action.

* Find the original Go for No! Yes is the Destination, No is How You Get There

* Get the sequel: Go for No! The Sequel

You can get links to video or audio versions of this episode at DonnKing.com/93. Or (if you're seeing this in email), just click on the headline to watch or listen via your Substack app, which is probably the best way to watch/listen to either format.

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