Google Fu Part 2

Email intelligence: Finding the email convention of the target company is a straight forward search string, but seldom used to full advantage. Almost all large companies have an official template for email accounts such as firstname dot lastname @company.com  or first initial lastname@company.com  . If you search on the pattern @company.com, you will be able to deduce the correct email address for a prospect.  It will usually appear on page four or five of the search.

Once you are used to search, you can use on LinkedIn, Twitter or Bing . Try not to look for a person. Look for an event where that person is quoted and then use that as an entre to begin a conversation.

Google-Fu sales Ninja skills will pay off, regardless of your industry or product !