Luke McElroy

Founder, Visionary, Author

In this episode of How To Fail Successfully, I have a conversation with Orange Thread Media founder, Luke McElroy. After 5 failed businesses, and now 3 successful ones, Luke decided it was time to take on the huge task of writing his first book Creative Potential.

Luke shares the never-before-told story of his own journey of finding his calling, and the lessons God taught him through the process.

We also discuss his first book Creative Potential, as he explains the four key principles “Layers”, that will help you find and step into your own creative potential within that God-given calling.

Who is Luke?

Luke McElroy is the founder and visionary behind Orange Thread Media, the parent company to Orange Thread Live Events, TripleWide Media, and SALT Conferences. Beyond his ability to cast a vision for creativity in live events and worship environments, he’s passionate about mentoring, leadership, and teamwork.

Luke got his start in creative arts as a content producer creating animations for live events and worship services around the world. Some of the work he and his team created have been used by American Idol, Blake Shelton, Atlanta Falcons, Catalyst Conference, and thousands of churches around the entire world.

Hailed as one of the “Top Innovators in the Church” in 2013 by Worship Leader Magazine as well as appeared on the Impact 100’s list of “Entrepreneurs to Watch under 30” in 2014, Luke’s been honored for his innovative and entrepreneurial spirit. He’s the author of several books including the most recent Creative Potential: Principles for Unleashing Your God-Given Calling and proud to call Nashville, TN home.