DiscoverNCRI 2016Headlines, hype and hope: How should we talk about cancer research?
Headlines, hype and hope: How should we talk about cancer research?

Headlines, hype and hope: How should we talk about cancer research?

Update: 2017-08-03
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Dr Arney speaks with ecancertv at NCRI 2016 about how media portrayal of the causes and treatments of cancer can influence public perception of cancer research.

She describes the need for matched media awareness in academia and realistic portrayals of research in public spheres, with narrative opportunities in fiction and nonfiction programming.
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Headlines, hype and hope: How should we talk about cancer research?

Headlines, hype and hope: How should we talk about cancer research?

Dr Kat Arney - Freelance Science Broadcaster