In today's episode of Inside Health Tech, Alan Sun, the VP of Product at Apixio, joins our host Mark Scott to discuss common assumptions people have regarding healthcare. But, as Alan admits, he also had some misconceptions prior to entering the field. 

Alan also shares other lessons he learned during the past 20 years since he joined the industry. One of the most valuable lessons refers to product development and how this is a particularly challenging area due to fears from patients. So, understanding how you are building the product is the key to success.

Our guest also talks about the significance of user research, emphasizing that healthcare is becoming more personal. And that's another aspect proving the importance of data within the healthcare industry.