If you're a business owner on Instagram, you understand the power of reels. But the constant pressure of creating new reels can be a tough challenge!

Well, you're in luck - today, I am diving into just as effective and far less stressful Instagram post type: Instagram carousels!

Instagram carousels are hidden treasure on the platform. Besides the fact that you can make them in your sweatpants on the sofa without having to put on makeup and show up on camera, they are fantastic tool for storytelling, showcasing what you are doing, connecting with your audience, AND they can also get you on the explore page.

I've been posting 1-3 carousels weekly for the last few years, and they often get more non-follower reach than reels. If you are not using carousels because you don't really know how to use them for your business, this episode is for you. 

In this episode, we'll cover:

• What are Instagram carousels and the benefits of using them, including enhanced engagement and reach
• The importance of creating content that serves your audience builds trust and fosters personal connections, and how you can use Instagram carousels to do that
• Examples of how to effectively use Instagram carousels for business

If you loved this episode, you will also love:

• E4: Instagram profile makeover for your business - LISTEN NOW
• E8: 7 ways to boost your Instagram engagement that actually work - LISTEN NOW
• E11: 3 things I did to grow over 150K followers on Instagram organically in one year - LISTEN HERE

Tools mentioned in this episode:

• Try my Instagram automation tool ManyChat (affiliate link): TRY FOR FREE HERE
• Check out Pat Flynn’s books - CLICK HERE
• Try my Instagram hashtag helper Flick (affiliate link): TRY HERE
• Save 15% off my social media Canva templates and website template from Tonic site shop (CODE: MICHAELAF15) - SHOP HERE
• Start for free in my productivity system Notion - START HERE

Resources:

• Etsy competition research tool Everbee (affiliate link) - TRY HERE
• 5 steps to Etsy Success - FREE GUIDE
• Branding checklist for your small business - FREE GUIDE
• Instagram profile makeover for your small business - FREE GUIDE

Let's connect:

• Follow me on Instagram: @‌smallbizbabescommunity
• Join our podcast-exclusive private Facebook group
• Visit my website: https://michaelafong.com/smallbizbabescommunitylinks

Some of the links in resources are affiliate links, which means I may earn a small commission if you purchase through the link I shared (at no additional cost to you). This helps me to continue creating this podcast and share more valuable resources with you.