DiscoverNavigating Sports BusinessHighlight: Tim Zulawski - AMB Sports & Entertainment
Highlight: Tim Zulawski - AMB Sports & Entertainment

Highlight: Tim Zulawski - AMB Sports & Entertainment

Update: 2025-09-10
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Tim Zulawski – President of AMB Sports & Entertainment – on the fan-friendly concessions strategy at Mercedez-Benz stadium and how it leads to higher fan satisfaction, increased merchandise sales, and creates "super advocates" for the Atlanta Falcons, Atlanta United, and the stadium itself.

 

As they prepare to host major events like the FIFA World Cup, Super Bowl, and Final Four, their concession prices will not change.

 

Listen to the full episode here: https://nvgt.com/podcast?ppplayer=1e977ebc536a4f7840f232ca6e253547&ppepisode=8414c1e30131e9e15dd33a38c05e3c4d

 

For more insights, visit our LinkedIn page or learn more about Navigate at https://nvgt.com/.

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Highlight: Tim Zulawski - AMB Sports & Entertainment

Highlight: Tim Zulawski - AMB Sports & Entertainment

AJ Maestas