DiscoverDesign TangentsHiroki Asai: Designing the Journey
Hiroki Asai: Designing the Journey

Hiroki Asai: Designing the Journey

Update: 2025-12-03
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Description

Working at the intersection of user experience, visual communication, creative leadership and systems thinking, Hiroki Asai blends his design talent and love for travel as Airbnb’s Chief Experience Officer. Evan and Josh recently visited San Francisco and participated in the full ecosystem of what the company is offering before sitting down with Asai to talk about skateboarding, modernism, local cuisine and travel adventures. They got a special look at how important and impactful end-to-end design is at Airbnb.

This episode is available in video at coolhunting.com/design-tangents

This Old Ledge: Skate History and Architecture in SF

https://www.airbnb.com/experiences/5915329

Hyperlocal, foraged fare by Clair

https://www.airbnb.com/services/6068057

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Hiroki Asai: Designing the Journey

Hiroki Asai: Designing the Journey