Holiday Advertising Playbook 2024: Navigating the Holiday Consumer Landscape with Silverpush
Update: 2024-09-23
Description
In this episode, we dive into Silverpush's newly released Holiday Advertising Playbook 2024, which provides valuable insights and data to help brands succeed in the holiday consumer landscape. The playbook emphasizes the importance of exceptional shopping experiences, personalized recommendations, and AI-driven contextual targeting to boost sales. With over half of holiday shoppers influenced by digital ads, Silverpush recommends investing in AI-driven personalization and leveraging data-driven insights to create successful holiday campaigns.
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