DiscoverThe LatestHow BMO built an employee-driven social media strategy
How BMO built an employee-driven social media strategy

How BMO built an employee-driven social media strategy

Update: 2025-11-21
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The Montreal-based bank brought its earned media value up to $1 million by building an internal system for employees to share social posts about BMO.
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How BMO built an employee-driven social media strategy

How BMO built an employee-driven social media strategy

Melinda Huspen