DiscoverMoney Moves with Christine BelloHow Businesses Get You to Spend More - The Sunk Cost Fallacy
How Businesses Get You to Spend More - The Sunk Cost Fallacy

How Businesses Get You to Spend More - The Sunk Cost Fallacy

Update: 2023-04-17
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In today's episode, we will go into depth about how our perception of wasting time, money, or effort could lead us to engage in more self-destructive or damaging behaviors (even if the cost cannot be recouped) AND how businesses leverage this knowledge to get us to invest more time and money into their products. We'll explain the proper mental tools needed to avoid such devious marketing tricks, and learn a lil mental strength + resilience along the way.


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How Businesses Get You to Spend More - The Sunk Cost Fallacy

How Businesses Get You to Spend More - The Sunk Cost Fallacy

Christine Bello