How Corporations Should Actually Deploy AI, with Sidney Madison Prescott
Description
Most companies are diving into AI without a map. So how do you turn hype into meaningful transformation?
In this episode of Beyond the Core, Ben and Marcus talk with Sidney Madison Prescott, Founder & CEO of MIRROR | MIRROR & ADRIATIC HARVEST, about the real state of enterprise AI.
We explore how companies are navigating chaos, where AI pilots actually work, how to build digital-human hybrid teams, and why visionary leadership, not just technology, is the real unlock.
We cover:
⏱️ Timestamps
00:00 – Intro: Turning AI hype into action
01:00 – Agentic AI = RPA 2.0?
04:00 – The truth about automation and “cool branding”
06:00 – Why AI isn't new and that’s okay
09:00 – “Just do AI” is not a strategy
12:00 – Start with business goals, not tools
15:00 – What AI outcomes are you really buying?
18:00 – Hybrid teams: scaling without more headcount
22:00 – The cost of hesitation and poor leadership
24:00 – How to frame AI as employee empowerment
27:00 – Could your next board member be an agent?
31:00 – The power of co-creation: inside and out
33:00 – Where to start: the unexpected case for finance
37:00 – Why AI wins in finance unlock everything else
39:00 – Final hot take: consolidation is coming
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