How Diverse Stock Photos Can Boost Your Bottom Line with Christina Jones
Update: 2021-05-31
Description
In this episode of The Do Good Business Podcast, Sarah's chatting with Christina Jones, badass photographer and the founder of Colorjoy Stock. Colorjoy Stock is a lifestyle and business stock photo membership for brands who want to connect with their community through the images they use. Christina and her team are all about creating * gorgeous * collections of diverse stock imagery for women building better brands.
We talked about all the things, including:
- 13:06 - Why it's important for businesses and brands to prioritize diversity and inclusion
- 15:43 - How representation in your visual identity boosts your bottom line
- 18:05 - The selfish reason you need to show diversity in your photos
- 19:28 - Christina's top three tips on where to start to have greater representation in your brand
- 21:35 - The benefits of building a diverse team and incorporating multiple perspectives into decision making
- 24:44 - Christina's vision for stock photography and brands using them in the future
Links
Go follow Christina over on Instagram at @christinajonesphoto and @colorjoystock. You can join her stock photo membership over at colorjoystock.com and get 25 FREE photos if you subscribe to their list!
- Rebel Office Website - rebeloffice.ca
- Free guide: 5 Ways to Elevate Your Business To Attract High Ticket Clients at rebeloffice.ca/guide-elevate
Comments
In Channel
Download from Google Play
Download from App Store
United States00:00
00:00
x
