How I Diversified My Lead Sources and Built a More Stable Coaching Business
Description
In this episode, I pull back the curtain on one of the most pivotal shifts I’ve made in my business: diversifying my lead sources beyond paid ads. If you’ve been relying on just one strategy to get clients, whether that’s Facebook Ads, referrals, or one social platform, this episode is your wake-up call.
Discover how I transformed my lead generation by building strategic visibility on LinkedIn, YouTube, Instagram, through referrals, and intentional networking. I share what worked, what didn’t, and how it’s helped me attract more Power Buyers, lower acquisition costs, and stabilize my business for the long term.
If you’re a high-ticket coach, consultant, or expert building a premium service-based business, you don’t want to miss this.
🔥 What You’ll Learn in This Episode:
- Why relying on one lead source is a dangerous game
- How I turned LinkedIn into a consistent, free lead magnet
- The YouTube strategy that attracts ultra-warm buyers
- The underrated power of strategic networking & referrals
- The surprising lead quality coming from Instagram
- What “Angle of Mastery™” and message consistency have to do with all of this
🎯 Ready to assess if your message is optimized across channels?
Book your FREE 15-min Brand Message Assessment: https://brandmessagesession.com
🔗 Connect with me:
LinkedIn, Instagram, TikTok, Facebook → @fabipaolini
Subscribe on Apple Podcasts, Spotify & YouTube.
United States
