DiscoverTotal Retail TalksHow In-Store Advertising Sweetens the Experience for Hershey's Customers
How In-Store Advertising Sweetens the Experience for Hershey's Customers

How In-Store Advertising Sweetens the Experience for Hershey's Customers

Update: 2025-02-03
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In episode 474 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Brad Santanna, head of omnichannel marketing at The Hershey Company, an industry-leading snacks company, and Steve Triplett, senior vice president of advertising sales at Vibenomics, an in-store digital advertising provider. Listen in as Santanna and Triplett provide insight into the benefits of in-store advertising…
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How In-Store Advertising Sweetens the Experience for Hershey's Customers

How In-Store Advertising Sweetens the Experience for Hershey's Customers

Joe Keenan