Have you ever thought how being playful and experimenting can help generate new sales leads?

This week’s guest is Nikki Rausch, CEO of Sales Maven, and a sales coach certified in neurolinguistic programming. Nikki teaches real, effective sales strategies and shares her tips for better book marketing.

From creating conversations to building strong relationships, Nikki offers practical ways to boost your book sales and manage sales anxiety. She explains how to spark curiosity, use neurolinguistic programming, and turn rejections into future opportunities.

Key Takeaways:

• Stay Flexible: Talk naturally, not from a script, to build better relationships in sales conversations,
• Create Curiosity: Spark curiosity to easily engage in clients' conversations.
• Handle Rejection: Don't take rejection personally. Stay open to future opportunities.
• Use Convincer Strategies: Repeated positive interactions build trust and can lead to sales.
• Build Real Relationships: Focus on helping and understanding client needs, instead of pushing for a sale.

Tune in to change how you think about sales and grow your book’s success through real and engaging conversations.

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BLACK FRIDAY Kindle Cross-Promotion Campaign

Authors of nonfiction BUSINESS books are invited to participate in this campaign during the weekend of Black Friday 2024.

The campaign is focused on four days over the holiday weekend.

If you published a business book, this is a low-cost way to market your book and boost sales.

No email opt-in is required for readers to access the list of dozens of discounted business books.

The deadline to sign up is November 10: www.robbiesamuels.com/KindlePromo

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