How Roofit.Solar and CEO Andres Anijalg Are Transforming Metal Roofing into High-Performance Solar Energy Systems
Description
On this episode of the Soliverse Podcast, Peter sits down with Andres Anijalg, Co-Founder and CEO of Roofit.Solar, to unpack how one Estonian startup is shaking up the global solar game—by building solar roofs that people actually want on their homes.
From humble beginnings in a back-corner booth at a local trade fair to powering rooftops in 29 countries, Roofit.Solar blends sleek design with serious energy performance—and now they're taking it a step further with a purpose-built software platform that could transform how rooftops go solar.
They discuss:
🏠 Why most solar roofs are ugly—and how Roofit.Solar turned aesthetics into their superpower
📦 How they combine roofing, solar, and software into one seamless product
🌍 Why roofing companies—not solar installers—might own the future of residential solar
🧠 Lessons from bootstrapping a hardware startup (and surviving 250 investor rejections)
💡 How AI and digital tools are unlocking smarter, simpler solar planning
🚧 What Tesla got wrong—and Roofit.Solar is quietly getting right
💬 Andres’ personal journey from fossil fuels to founding one of Europe’s leading BIPV companies
Connect with Andres / Roofit.Solar:
🌐 Website: https://roofit.solar
🔗 LinkedIn: https://www.linkedin.com/in/andresanijalg/
Referenced Resources:
📜 Energy Performance of Buildings Directive (EU)
💸 EPBD + Rooftop Solar Mandates
🔧 Aurora Solar: https://www.aurorasolar.com/
Connect with Soliverse:
🎧 Soliverse on Spotify
📨 Email: peter@soliverse.energy
🔗 LinkedIn – Peter: https://www.linkedin.com/in/peterpongraczsaas/
🔗 LinkedIn – Soliverse: https://www.linkedin.com/company/106534214/admin/dashboard/
Web: 🌐 https://soliverse.energy