When we tell stories there are areas of the brain that light up and create feel good chemicals and reactors in the brain that mean that stories are retained much better than just facts or figures.

Listen to the information how it creates different responses and connections in the brain that increases empathy and also increases trust.

Any questions on this, drop me an email at emma@emmalangton.com

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There is five times more brain processing when we tell stories than when we just tell facts.

This is why I tell stories in my podcast and in my speaker sessions and workshops so that the tools tips and advice I give can be retained better and are more relatable.