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How To Build a B2B Podcast

How To Build a B2B Podcast

Update: 2022-06-28
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Are you considering launching a B2B podcast?

Designing the right podcast is hard enough, but designing a good B2B podcast is a lead of its own. It takes some sales, marketing, and business knowledge to align a funnel that attracts other businesses. 

On today’s show, we tackle some of the basic setup and ideas around what makes a good B2B podcast. 

·     New equipment launch, Rodcaster II, and Vocaster from Focusrite (2:33 )

·     How to make the decision when it’s the right time to upgrade to the latest and greatest (6:17 )

·     Making the decision between big tech and little tech tools (9:29 )

·     First steps when creating a B2B podcast (19:11 )

·     What other kind of B2B podcast work (23:19 )

·     Using the podcast to increase brand impression value (32:17 )

·     When you are stuck or overwhelmed in podcasting, how do you get to know what is the right next step (41:05 )

·     A little unknown hack to retire a podcast without paying every month (46:09 )

Thanks for Listening!

 Be sure to subscribe on Apple, Google, Spotify, or wherever you get your podcasts. And feel free to drop us a line at mathew@thepodcastconsultant.com.

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****Here are a list of resources for those needing/seeking safe and legal abortion services in the US that were mentioned during this episode's pre-roll.***


More in-depth version: guttmacher.org/state-policy

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How To Build a B2B Podcast

How To Build a B2B Podcast

The Podcast Consultant