DiscoverPredictable B2B GrowthHow To Unlock Marketing Brilliance: Lessons from Coach Prime's Strategies for Facility Management Businesses
How To Unlock Marketing Brilliance: Lessons from Coach Prime's Strategies for Facility Management Businesses

How To Unlock Marketing Brilliance: Lessons from Coach Prime's Strategies for Facility Management Businesses

Update: 2023-11-16
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Javier Lozano, Jr. discusses the importance of capturing attention in marketing for facility management companies by drawing parallels to Coach Prime's success in college sports. 

Attention is highlighted as a key asset for success, emphasizing the need to create and capture demand through non-traditional methods. 

Javier emphasizes the importance of standing for something in branding and uses Coach Prime as an example. He discusses the power of storytelling, positioning your brand as a guide, and creating a compelling narrative to engage customers effectively.

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How To Unlock Marketing Brilliance: Lessons from Coach Prime's Strategies for Facility Management Businesses

How To Unlock Marketing Brilliance: Lessons from Coach Prime's Strategies for Facility Management Businesses

Javier Lozano, Jr. - Facility Management Marketing & Sales Expert