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Melina Palmer is an applied behavioral economist with a passion for helping everyone from around the world to understand what behavioral economics is and how it can be applied to help the world communicate more effectively.

Her award-winning podcast, The Brainy Business, has downloads in over 170 countries. She teaches applied behavioral economics through the Human Behavior Lab at Texas A&M University. She has written two books, and has contributed research to the Association for Consumer Research, Filene Research Institute, as well as writing a column for Inc.

In this episode, Dan interviews Melina on how our brains process change, stress, and decision-making. You will learn we make 35,000 decisions a day! You will be fascinated by Melina’s insights on how to help us make our brains work better for us in business and life.

Melina is generously making a sample chapter from her next book available to all listeners of the podcast. To get your chapter copy of “What Your Employees Need and can’t Tell You” before it publishes on October 11th, visit thebrainybusiness.com/unleashed.

Learn more about Melina's work at https://thebrainybusiness.com 

© 2022 Dan Weedin. All Rights Reserved

Unleashed is a registered trademark of Toro Consulting, Inc.

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