Video is a powerful way for fitness businesses/coaches to connect with their audience and build their brand. Since the start of the pandemic, this is more true than ever. Today I chat with Richard Playfair, owner of Sweatlife Films, a leading video production company for the UK fitness industry, whose clients include Les Mills, UK Active, Beachbody and many boutique gyms and successful Personal Trainers.  

Richard shares a wide array of practical tips for behind and in front of the camera, we also discuss branding, content creation for social media, websites, building video-based products, marketing strategies, branding and more. 

If you run a modern business, are an expert who wants to have a stronger brand and more sales... today's podcast will be useful for you.

www.sweatlife.com
https://uk.linkedin.com/in/richardplayfair

Dan Roberts
www.danrobertsgroup.com

p.s All episodes of the Business School Podcast are also available on all podcast platforms and on youtube at DanRoberts/TV