How homebuilders should adjust their marketing in a recession with Rob Fairhead | Build Up Episode #18
Rob Fairhead, Partner and Chief Strategy Officer at ZGM Modern Marketing Partners, joins us on the podcast to talk about the big, scary word we can't seem to stop talking about — recession. With 20+ years of experience in advertising, Rob knows a lot about adjusting for economic uncertainty and walks us through how builders should look to update their marketing and advertising plans.
Want to get the show notes and other homebuilder learning resources delivered straight to your inbox? Sign up for the show notes: https://blog.zgm.ca/en/build-up-show-notes