In this episode of Massage. Business. Success., Amy shares the personal story that inspired her proven 90-Day Referral System—a strategy she created after relaunching her massage practice and realizing her old clients weren’t returning as easily as she’d hoped. What started as a moment of panic turned into one of the most powerful business lessons of her career.

Amy explains why referrals are the most authentic and effective way to build a massage practice, and she breaks down her 3-Part Referral Strategy: how to inspire clients to refer, how to reward them in a way that motivates, and how to welcome new clients so they immediately feel connected. She also explores the ripple effect of referrals, how to avoid overwhelming your schedule, and why trust and gratitude are the foundation of a thriving practice.

This episode isn’t just about filling appointments—it’s about building a business rooted in connection, integrity, and sustainability. Amy’s approach shows massage therapists how to grow a steady, full schedule in 90 days without relying on expensive ads or gimmicks.

Timestamps:

00:00 Introduction to Referral Systems

07:50 Building a Referral Strategy

12:53 Creating Motivation for Referrals

19:46 Incentivizing Referrals

22:56 The Pyramid Effect of Referrals

23:48 The Power of Selective Referrals

28:05 Building Trust Through Referral Systems

31:32 Strategies for Different Stages of Business

36:27 The Importance of Community Engagement

38:47 Creating Meaningful Connections in Business

43:47 The Essence of Relationship-Driven Business

OFFER(S) MENTIONED:

Discovery Call for Coaching with Amy

Launch  https://www.amybradleyradford.com/launch

MORE FROM AMY BRADLEY RADFORD:

Website  https://amybradleyradford.com/

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LinkedIn https://www.linkedin.com/in/amybradleyradford/