How to Export to China and E-Commerce Opportunities with Alex Makino-Farrell of the China Britain Business Council
Description
This is Midlands Export the podcast brought to you by the Department for International Trade in the Midlands.
My name is David James and in this episode I’m talking to Alex Makino-Farrell, Adviser at the China Britain Business Council about the exciting opportunities in the worlds biggest online market.
I caught up with Alex at the DIT’s Go Global event in February this year. We talk about how CBBC can help you successfully enter the Chinese market, why everything you’ve learnt about digital marketing in the UK is largely irrelevant and why talking to Chinese students and tourists could be really good for your business.
To find out more about doing business in China and the rest of the world go to Great.gov.uk and click on the ‘Contact an International Trade Adviser’ link which is on the front page.
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