Ever wondered how charities can maximize their results on GivingTuesday—and beyond? This episode dives deep into GivingTuesday 2024 and provides actionable insights to set your organization up for success in 2025. Trent is joined by two returning subject matter experts from Dunham+Company—Danielle Rice, Chief Digital Officer, and Madison DeLage, Associate Director of Digital Strategy.  

Together, they explore why GivingTuesday remains a crucial day for charities despite emerging competition like Travel Tuesday and discuss 2024 performance trends in fundraising and donor engagement. They also highlight key strategies high-performing organizations used this year, including growing email lists, cultivating mid/major donors, and using matching grants effectively.  

Whether you're an experienced nonprofit leader or just starting to dip your toes into fundraising, this episode equips you with the strategies and foresight to elevate your organization’s efforts.  

Listen now for expert tips on aligning technology, messaging, and community engagement for long-term fundraising success.