DiscoverEverything Is Better With CreatorsHow to Monetize Fandoms: What Zombies, K-Pop, & Gaming Teach Us About Building IP with Ned Sherman, Chief Business Affairs and Legal Officer at Skybound Entertainment
How to Monetize Fandoms: What Zombies, K-Pop, & Gaming Teach Us About Building IP with Ned Sherman, Chief Business Affairs and Legal Officer at Skybound Entertainment

How to Monetize Fandoms: What Zombies, K-Pop, & Gaming Teach Us About Building IP with Ned Sherman, Chief Business Affairs and Legal Officer at Skybound Entertainment

Update: 2023-05-11
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What do zombies, K-Pop, and gaming have in common? 


Well, if you're Ned Sherman, Chief Business Affairs & Legal Officer at Skybound Entertainment (the home of the Walking Dead) and a partner in Goal Ventures, they have helped inform his approach to building incredible value from IP.


Today, creators who understand how to build fandoms are operating in a golden era of opportunity, and Ned believes the creator economy has democratized the franchise Flywheel perfected by Disney, Apple, and Nintendo.


In this episode, we’re speaking to Ned to learn how he's translating creativity into bankability through his experience as a lawyer investor and his superpower, understanding the power of relationships.





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How to Monetize Fandoms: What Zombies, K-Pop, & Gaming Teach Us About Building IP with Ned Sherman, Chief Business Affairs and Legal Officer at Skybound Entertainment

How to Monetize Fandoms: What Zombies, K-Pop, & Gaming Teach Us About Building IP with Ned Sherman, Chief Business Affairs and Legal Officer at Skybound Entertainment