As AI continues to reshape creative industries, video editing is undergoing a major transformation. Tools like Eddie AI are making the editing process faster, more efficient, and more accessible to filmmakers. By acting as a storytelling partner, AI can quickly generate rough cuts, find key moments in footage, and even suggest alternative storylines, all while freeing up creatives to focus on the art of storytelling. This episode explores how AI is changing the landscape of post-production, addressing both the excitement and concerns about its growing role in filmmaking.

Shamir Allibhai is the co-founder and CEO of Eddie AI, an innovative tool designed to assist filmmakers in streamlining the video editing process. With a background in documentary filmmaking and production work at the BBC, Shamir transitioned into tech to solve the workflow challenges he encountered in the field. His passion for storytelling drives his mission to use AI as a tool to empower creators, making the process of crafting stories more efficient and accessible to all. 

Jourdan Aldredge is the tech editor at No Film School, with years of experience covering filmmaking tools, techniques, and trends. A filmmaker and writer himself, Jourdan brings a unique perspective on how technology intersects with storytelling.

In today’s episode, No Film School’s Gigi Hawkins speaks with Jourdan Aldredge and Shamir Allibhai to discuss:

• The evolution of video editing and how AI tools can help streamline the process


• How Eddie AI functions as a "storytelling partner" for filmmakers, not just an editing tool


• The iterative nature of filmmaking and how AI can aid in refining the story during production


• Addressing fears around AI in creative industries, including concerns about replacing human creativity


• How AI tools can save time and focus more energy on the craft of storytelling


• The future of AI in film and how it can democratize storytelling

Memorable Quotes:

• “I have this aspiration that more people can tell better stories. And I want to help bring those untold stories out.” (5:04 )


• “Hey, let's find the most important sound bites on these topics, let's start creating a rough cut, but also, hey, you also need 10 TikToks.” (16:58 )


• “Imagine if production and post-production weren't the siloed steps. What if they could operate in tandem in a similar sense to an agile workflow?” (20:36 )


• “I think with every technology we've observed, they've actually led to an increase in productivity or creativity.” (24:13 )


• “I truly believe that a lot of these tools are like bicycles for the mind.” (36:03 )

Mentioned:

Eddie AI

Jourdan Aldredge's article about Eddie AI

Follow Jourdan on LinkedIn

Follow Shamir on X

Shamir on IMDb

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