How to Start a Team | Helen Yong | S20 E56
Update: 2025-09-18
Description
Helen, with 18 years of experience leading a team of 14 agents and 4 staff, shared strategies for building and scaling a real estate team. She emphasized defining the ideal team structure, clear agreements, and strong value propositions to attract agents. Key points included:
- Team Structure & Systems – Establish agreements, lead distribution rules, and compensation policies.
- Productivity Tools – Use CRM systems, SOPs, and regular accountability meetings.
- Coaching & Growth – Provide ongoing training, support personal/business development, and guide agents in structuring their businesses.
- Roadmap to Success – Define team avatar, set exit plans, implement systems, and foster continuous learning.
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