DiscoverI Do Wedding Marketing PodcastHow to Track, Optimize & Convert using Instagram Analytics for Wedding Pros Ep. 157
How to Track, Optimize & Convert using Instagram Analytics for Wedding Pros Ep. 157

How to Track, Optimize & Convert using Instagram Analytics for Wedding Pros Ep. 157

Update: 2025-03-12
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Welcome back to the I Do Wedding Marketing Podcast! This season has been amazing, and for this episode, it's just me diving deep into Instagram analytics. If you're in the wedding industry and want to understand how to track and interpret your Instagram metrics, this episode is for you.


I walk you through exactly what I look for in an analytics report—what metrics matter, how to measure engagement, and why small wins like link taps and profile visits can make a big difference. I also break down how to spot high-performing content, optimize your Instagram strategy, and ensure your posts are actually driving leads.


If you've ever wondered why some posts perform better than others or how to attract more of your ideal couples, you’ll love this discussion.


Want a personalized deep dive into your analytics? Book a 90-minute strategy call with me at idoweddingmarketing.com to create a data-driven social media strategy tailored to your business.


If you found this episode valuable, please leave a review or share it with a friend—it’s the best way to support the show!


Follow the Host, Nina Addeo: 

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How to Track, Optimize & Convert using Instagram Analytics for Wedding Pros Ep. 157

How to Track, Optimize & Convert using Instagram Analytics for Wedding Pros Ep. 157

Nina Addeo