DiscoverThe Copy CornerHow to Turn Your Idea Into a Business and Launch It
How to Turn Your Idea Into a Business and Launch It

How to Turn Your Idea Into a Business and Launch It

Update: 2021-07-27
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➡️ How to turn your idea into a business (and launch it!) ⬅️


➡️ The idea: A service booking non-fiction authors as guests on podcasts to promote their books and market to wider audiences


➡️ The history: We started helping clients interviewed on podcasts about 1 ½ years ago and had great traction in this niche with clients


➡️  Actions to get an idea like this off the ground:


1. Figure out what your acquisition channel will be to help validate the idea. 


2. Think about what you need to put together to help future clients make the decision? This could be a pitch deck or portfolio.


3. Refine your angle/marketing based on feedback you receive.


4. Determine your goals for the business. Start small, and build it over time. Ditch ideas that don’t meet your goals.


What lines of business or ideas would you like to launch? We’d love to hear!

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How to Turn Your Idea Into a Business and Launch It

How to Turn Your Idea Into a Business and Launch It

Dan Marzullo & Terry Schilling