How to Use Year-End Promotions to Position Your Store for a Breakout 2026 Part 1
Update: 2025-12-16
Description
The final 60 days of the year can shape the first 100 days of the next—and in this episode, Megan Hansel breaks down exactly how. This isn’t just about seasonal sales or quick discounts. It’s a tactical, timing-focused look at how Doba’s end-of-year promotion creates the leverage sellers need to launch into 2026 stronger, faster, and more profitably.
From decoding the difference between emotional vs. intentional buying patterns to uncovering the compounding value of margin flexibility, Megan explains how to think like a seller who plays the long game. This episode is your masterclass on momentum sequencing, so grab a notebook and get ready to shift your mindset.
Chapters
[Start] Why Timing Beats Everything: Megan explains why timing is the real engine of growth—and why most sellers miss it.
01:40 What Makes Doba’s Year-End Promo Strategic: This isn’t clearance. It’s a coordinated supplier-backed advantage designed to fuel Q1 success.
03:22 The Four Leverage Points of the Promo: From vetted suppliers to predictable demand, these are the unique drivers behind this year’s deals.
05:21 December vs. January Buyer Behavior: Understanding how and why buying psychology shifts after the holidays—and how to prepare now.
Links and Resources:
Doba.com – Official site
Get Started with Doba!
Use code “podcast” for 10% off your first month of the Monthly Standard plan.
Inquiries about partnerships? Want to join Megan on the podcast?
Email mhansel@doba.com and connect!
From decoding the difference between emotional vs. intentional buying patterns to uncovering the compounding value of margin flexibility, Megan explains how to think like a seller who plays the long game. This episode is your masterclass on momentum sequencing, so grab a notebook and get ready to shift your mindset.
Chapters
[Start] Why Timing Beats Everything: Megan explains why timing is the real engine of growth—and why most sellers miss it.
01:40 What Makes Doba’s Year-End Promo Strategic: This isn’t clearance. It’s a coordinated supplier-backed advantage designed to fuel Q1 success.
03:22 The Four Leverage Points of the Promo: From vetted suppliers to predictable demand, these are the unique drivers behind this year’s deals.
05:21 December vs. January Buyer Behavior: Understanding how and why buying psychology shifts after the holidays—and how to prepare now.
Links and Resources:
Doba.com – Official site
Get Started with Doba!
Use code “podcast” for 10% off your first month of the Monthly Standard plan.
Inquiries about partnerships? Want to join Megan on the podcast?
Email mhansel@doba.com and connect!
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